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Who We Are

Our Story

Automate Soft blends creativity with technology to deliver innovative digital solutions. We focus on building long-term partnerships by providing software development, web design, and AI-powered services tailored to help businesses grow and succeed in today’s digital era.


Company Overview

Automate Soft for Software Solutions & Web Design is a leading establishment specializing in the software industry and integrated web services, focusing on the development and implementation of software and Internet-related strategies for small and medium-sized businesses. Their services are designed to provide an integrated approach to business strategy with respect to the use of software and web technology. With a strong understanding of business combined with the flexibility of a number of platforms, network technologies, and programming software.
Our consultants have the necessary qualification, skills, and experience to help clients evaluate business situations, develop technical strategies, and analyze business problems. We are committed to helping our clients effectively leverage information technology by providing superior services to meet their goals and objectives.


Automate Soft was established in 2008. At that time, the company’s activity was limited to fulfilling specific client requirements. Through various stages of expansion to meet our clients’ growing needs — in line with evolving technology — we moved into broader integration within the technology field. We specialized in professional software production, web design, web software development, graphic design, hosting services, and management software.
In our pursuit of continued growth, we expanded into new markets. Recognizing the UAE as one of the most promising markets, we established a strong presence there, while also broadening our services to include healthcare solutions, health insurance integrations, electronic communications with insurance providers, and mobile application development.

Brief Of Our History

How we work!?

Our belief that technology should simplify business needs — not complicate them — guides us in creating innovative solutions and adopting cutting-edge technologies. We follow strategies that generate real value, driven by five core pillars: Innovation, Excellence, Organization, Flexibility, and User-Friendliness. These values shape the way we work and ensure that every solution we deliver is practical, effective, and empowering.

Our Vision

We aspire to position Automate Soft among the leading companies in the software industry and electronic services across the Arab world. Our vision is to be an active contributor to digital evolution by providing top-quality software solutions and creative, prestigious designs that meet every business need and client aspiration.

Our Mission

We dedicate our expertise, skills, and resources to create integrated and efficient software solutions that adhere to the highest international standards and leverage the latest technologies. Our mission is to simplify and enhance e-business by making transactions faster, safer, more organized, and widely accessible. We work diligently to build long-term partnerships with our clients, ensuring sustainability and mutual success.

Our Values

At Automate Soft, our values define who we are and how we work:

  • Quality First – Excellence is the foundation of everything we deliver.

  • Win–Win Growth – Success is mutual; we grow together with our clients and partners.

  • Customer Satisfaction – Meeting and exceeding client expectations is our priority.

  • Credibility & Integrity – We uphold honesty, fairness, and transparency in all we do.

  • Innovation & Creativity – We embrace new ideas to design forward-thinking solutions.

  • Continuous Development – Constant learning and improvement keep us ahead.

  • Dedication & Teamwork – We thrive on commitment, collaboration, and respect.

  • Appreciation – We deeply value those who support us and contribute to our success, growing together through trust and mutual respect.

business Philosophy
At Automate Soft, we are dedicated to adding value — both for our clients and for the careers of our employees. Our philosophy is built on creative and positive thinking, nurturing long-term relationships with clients, and shaping the future. That’s why we continually strive to deliver the world’s most innovative and creative software technologies and services. Our commitment is to meet every client’s unique needs and objectives while contributing effectively to the evolution of the digital landscape around us.

Transparency in Performance Metrics

We believe in showing results through transparent performance indicators.

95%

Customer Satisfaction Rate

87%

Client Retention Rate

98%

Support Team Response Speed

94%

Projects Delivered On Time

99%

System Uptime / Reliability